Where to Buy Toys in Tokyo – Best Areas and Stores for Visitors

Tokyo is a paradise for toy lovers of all ages. From traditional Japanese toys to the latest anime figures and collectibles, the city offers an incredible variety of shopping experiences. For international travelers looking to buy toys as souvenirs, gifts, or personal collections, knowing where to go makes all the difference.
This guide introduces the best areas and stores in Tokyo for buying toys, whether you are shopping for children, anime fans, or nostalgic adults.
Akihabara: The Center of Anime and Character Toys
Akihabara is the most famous destination in Tokyo for pop culture and toys. The district is packed with shops selling anime figures, model kits, trading cards, capsule toys, and character goods from popular series such as Pokémon, Gundam, Dragon Ball, and many more.
Recommended Stores in Akihabara
- Mandarake – A must-visit for collectors, offering both new and second-hand figures, toys, and rare items
- Radio Kaikan – A multi-floor building filled with specialty toy and hobby shops
- Kotobukiya – High-quality character figures and official merchandise
- Gachapon Hall – Rows of capsule toy machines, perfect for fun and affordable souvenirs
Akihabara is ideal for adults, collectors, and fans of Japanese pop culture.
Nakano Broadway: A Hidden Treasure for Toy Collectors
Located west of Shinjuku, Nakano Broadway is another top destination for toy shopping, especially for those interested in vintage, limited-edition, or second-hand items. The building is famous for its many Mandarake branches, each specializing in different categories.
You can find:
- Retro toys and figures
- Classic anime and manga merchandise
- Rare collectibles no longer in production
Nakano Broadway is quieter than Akihabara and perfect for travelers who enjoy browsing at a relaxed pace.
Asakusa: Traditional Japanese Toys and Souvenirs
For visitors interested in traditional Japanese toys, Asakusa is an excellent area. Near Senso-ji Temple and Nakamise Street, shops sell classic items that reflect Japan’s cultural heritage.
Popular traditional toys include:
- Kendama (cup-and-ball toy)
- Daruma dolls
- Wooden spinning tops
- Paper toys and folk crafts
These items make meaningful souvenirs and are easy to pack.
Large Toy Stores and Department Stores
Hakuhinkan Toy Park (Ginza)
Located in Ginza, Hakuhinkan Toy Park is one of the largest toy specialty stores in Japan. It offers toys for all ages, including educational toys, board games, plush animals, and character goods. English-friendly service and tax-free shopping make it especially convenient for international visitors.
Electronics Stores with Toy Sections
Large electronics retailers like Bic Camera and Yodobashi Camera also carry a wide selection of toys, including model kits, character goods, and games. These stores are easy to find near major stations and often offer tax-free shopping.
Tips for Buying Toys in Tokyo
- Look for tax-free signs and bring your passport
- Check size and weight if you plan to pack toys in your luggage
- Some collectibles are limited to Japan, making them special souvenirs
- Capsule toys are affordable, fun, and uniquely Japanese
Toy Shopping as Part of the Tokyo Experience
Buying toys in Tokyo is more than just shopping—it is a way to explore Japanese creativity, craftsmanship, and pop culture. From bustling Akihabara to nostalgic Nakano Broadway and traditional Asakusa, each area offers a different perspective on what toys mean in Japan.
If you are traveling with children or simply young at heart, toy shopping can be a memorable highlight of your trip.
For custom shopping routes and local insights, explore Tokyo with melomelotours.com and discover the city through its unique stores and hidden gems.


